The short answer? Not if AI is helpful. Google Developer Guide for SEO AI Content How Google Handles AI Content Google doesn’t care how your content is created. It cares whether it's: Relevant to the searcher’s intent Accurate and trustworthy Well-structured for...
We recently had a conversation with a construction company that’s been working with another local Iowa design agency. During the meeting, they hit us with a question that honestly stopped me in my tracks: "How can you write content for the roofing industry if you're...
Social media isn’t just for connecting with customers — it’s a tool for boosting your search engine visibility. Yet, many businesses miss out on leveraging social media to improve their SEO. By optimizing your social media presence, you can increase discoverability,...
Google Ads, Finding the right keyword When it comes to Google Ads, using broad, generic keywords can be a costly mistake—especially if you’re in a niche industry. For example, let’s say your ad agency picks a pay-per-click keyword like “axles.” At first glance, this...